News
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3% Synthetic. Our Stance.
97% Natural. 3% Synthetic. Just one of our Noughty choices. So what does synthetic actually mean, what is the 3% and why is it a Noughty choice? A synthetic substance or synthetic compound refers to...
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Coloured hair, do care
HOW TO MAKE THE MOST OF YOUR HAIR COLOUR. You spend time and money on achieving that perfect colour. Only for it to fade. Now, with the launch of Noughty’s Colour...
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The art of using the right amount.
We choose to spend a lot of time here at Noughty, perfecting this art and understanding exactly the right amount of each ingredient to use in each of our formulations.
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Pump up the Volume.
The quest for volume is a never-ending battle for many of us. At Noughty, we believe that science holds the key to almost everything, so to fight the frenzy of...
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Co-Washing the Noughty Way
It may have its roots in the curly-haired community, but almost all hair types can benefit from co-washing. We like to think Noughty’s 1 Hit Wonder Co-Wash Cleansing Conditioner is...
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Conquer the Co-Wash
At Noughty, we’re all about great products that deliver fabulous hair every day. 1 Hit Wonder Co-Wash Cleansing Conditioner is the latest tool in your arsenal to battle the bad hair...
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97% Natural. Our Commitment.
Being kind to your hair and our planet is the commitment that drives us here at Noughty. Quite simply, our ethos requires every Noughty formulation to be a minimum...
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Going Natural. The Noughty Way.
That’s the balance we’re all about. Sulphate-free shampoos like Noughty’s use natural surfactants or detergents to clean hair rather than being laden with silicones and sulphates. So if you’re making...
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Lifting the Lid: Vegan Living & Beauty Decoded
Vegan has ditched its hessian-clad image and emerged as one of the glossiest stars of the wellness industry. It’s so huge it’s trending, big time.
